Niall is part of the global experience design leadership for Adidas Group (adidas & Reebok brands), helping to scale the practice and leading product design for the upper funnel on the .com platforms, working with his teams to create a world-class experience for all athletes & artists, wherever they are.

His background and passions are rooted in design. Originally from Limerick, he has worked in Dublin, New York, and now Amsterdam in agencies, his own design studio, and now at adidas. Niall is a strong advocate for the power of consumer- and design-based thinking to shape an organisation, help drive the business, and create the future of digital experiences. He also mentors designers both within adidas & externally through ADPList to help people with both their career development and finding their purpose & joy through design.

Lucia Orlandi is a multi-disciplinary Creative Director & Designer, currently at Apple for TBWA/Media Arts Lab.
Originally from Ireland and presently in Los Angeles, her career has taken her from Dublin to Toronto, NYC, San Francisco, and back to NYC again.

Taking a hybrid approach, the work she is most passionate about is strong in strategic insight and adaptive in form. Be that, building a brand from the ground up, uncovering a strategic insight that changes a product offering for the better, or defining a campaign that seamlessly breaks through in culture.

Previously, Lucia was Director, Head of Design at I&CO, where she ran the creative department focusing on new products and brands that create impact, for clients such as Audible and Theory. Prior to that, Lucia was a Creative Director at R/GA in New York, leading work for Mailchimp, LEGO, Google and ESPN.

In 2017 Lucia was named a One Club and 3% Movement Next Creative Leader, and she was named one of The Dots’ 200 Women Redefining the Creative Industry in 2018. Her work has been recognized through top industry awards including Cannes Lions, D&AD & The Art Directors Club, and featured in publications such as Creativity, AdAge, It’s Nice That, and The Association of Illustrators.

Bienvenido Cruz makes moving images.

His award-winning career started at the age of fifteen and has spanned the worlds of architecture, art, education, advertising, publishing, and film from Hong Kong to Stockholm. His work has been featured in The New York Times, Fast Company, and International Designer’s Network. His range extends across a wide variety of media including film, interactive, and experiential installation.

Now based in New York, Bienvenido’s focus is in designing systems for both the creative and logistic aspects of motion graphics and filmmaking.

From 2011 to 2018, he led the practice of film and motion graphic design at AKQA’s trailblazing New York studio. Bienvenido built and oversaw the creative and production workflows and infrastructure to service clients such as Verizon, Olympus, Maserati, Nike, and Calvin Klein. He now is the Associate Creative Director at
OUTFRONT Media and continues to work freelance.

A rare hybrid, Bienvenido is a master of concept, storytelling, and design who leads with purpose and tenacity.

Sarah is a Service Design Manager with Deloitte Digital, working as part of a multi-disciplinary design team across a broad range of industries.

Sarah has extensive public sector experience, in the justice, immigration and education sectors where her work incorporated establishing service design and communications teams as well as leading on the design and delivery of new user centred digital services.

She is passionate about sustainability, accessibility, and user centred design. Sarah is a chapter lead for the Irish chapter of the Service Design Network.

Partner and UX Designer in DUX Design Studio, Estonia, Kristian specialises in leading client projects in interactive user experience design. DUX design systems and processes for use on all screens and devices, and develop both services and products. Their key focus is on creation of good user experience across all digital platforms.

Currently Executive Creative Director of MEA and APAC at Virtue, the agency powered by VICE. Ciaran’s 20-year career has spanned a multitude of digital, creative and media disciplines.

As early as 2001 Ciaran led pioneering projects with US-based online advertising founders DoubleClick Inc. A decade of leading award-winning teams followed with Agency.com and TBWA before moving to the Middle East to grow Havas Digital/Worldwide reputation across MENA.

He joined VICE in 2017 as the founding ECD of VICE Arabia. Focused on the power of cultural entertainment, he quickly built the agency to have a roster of high-profile global clients and a body of work.

Passionate and vocal on audience first narratives, a constant advocate for cultural storytelling he has built a long-standing history of Grand Prix winning work that sits at the heart of entertainment, film and innovation.

Ciaran now oversees creative excellence across Asia Pacific, India, the Middle East & Africa and continues to find new ways for brands to matter in an increasingly complex world.

Dermot has worked on some of the most successful digital brands in Ireland and abroad and has extensive experience working as a design leader across energy, banking, insurance, e-commerce, tourism, tech & telco’s.

Dermot founded WONDR in 2014 to focus on becoming one of the best Digital Product Practices in the world. WONDR have collected 22 awards over the last 12 months from some of the world’s most prestigious award programmes.

Nikita is a software engineering management and digital user experience consultant. She previously worked in UX-led global teams in companies such as Shutterstock, Proton, and SAP to deliver customer-focused transformations in eCommerce, enterprise software, business intelligence, and UX as a Service. She works as a digital artist and photographer in her spare time.

Aisling Farinella is a stylist, creative director and consultant working across fashion and cultural platforms. She is Consulting Fashion Editor at Irish Tatler and her styling is featured in prominent Irish and international publications and campaigns.

Aisling is an industry mentor for the Design & Crafts Council Ireland and was appointed Fashion & Textiles Advisor for ID2015, a government-funded initiative to promote Irish design on national and international platforms.

Her creative direction clients and partners include British Fashion Council, Gallery of Photography, IMMA, Kildare Village, Peroni & RCA London.

Sorcha O’Raghallaigh is an Irish designer celebrated for her unique, bespoke creations.

With a love of handmade craft and ornamental detailing, her designs are grand poetic gestures, imbued with a sense of ceremony. Sorcha blurs the parameters between art and fashion, an approach that has garnered her an elite following; her clothes have been worn by Beyoncé, Madonna, Maisie Williams, Kate Moss, Lady Gaga, Kylie Minogue, M.I.A, Grimes, Florence Welch and Kiesza.

Richard Malone is a multi award winning Irish artist and designer from Wexford. Malone’s work is held in some of the world’s most prestigious institutions, including MoMA New York, V&A London, NGV Melbourne and the DCCI, Ireland. Recent shows include Making and Momentum: In Conversation with Eileen Gray, and Knot, Bind, Gesture, Bend at the National Gallery of Ireland.

Malone’s work has been celebrated internationally, including in the New York Times, The Guardian, Vogue US, British Vogue, Wallpaper, AnOther and more.

Malone has won several awards, including the International Woolmark Prize, The Deutsche Bank Award for Fashion, The British Fashion Council’s Fashion Trust and been singled out by the BBC as one the most important young artists.

Lucy Downes is the Irish designer behind Sphere One, the cashmere brand of renown which she founded in 1999.

From a young age, Lucy was immersed in the modern architecture, design and painting movements in Ireland, and has a passion for botany and the environment.

These inspirations, together with a first class honours degree in fashion design, a number of awards and 10 years as a designer for Donna Karan New York, inform her conceptual process, while a post-graduate scholarship award to Shima Seiki, world leaders in knitwear technology, underpins the technical strength of her work.

Sphere One shows at Paris and NY Fashion Weeks and is stocked by independent retailers from Canada to New Zealand.

Isabella Rose Davey is Director of Communications and Digital at Copenhagen Fashion Week. Alongside this role, she consults for a concise range of design, arts and fashion on cultural projects and business strategy and is contributor to a range of publications, from Vogue Scandinavia to Modern Weekly in China.

Prior, Isabella headed up Emerging Designer Talent at the British Fashion Council, creating the show schedule for London Fashion Week and London Fashion Week Men’s, alongside leading NEWGEN, the globally renowned designer incubator program. Isabella has lectured at UAL, Royal College of Art, Westminster, NCAD, Dublin Business School, Portugal Business School and Manchester MET amongst others.

Zeda the Architect aka Oyindamola Animashaun is a fashion editor, stylist, director and producer currently based in Dublin, Ireland.

She has experience working on projects, shoots, fashion shows and music videos for artists, charities, brands, college societies. Over her budding career, she has been lucky to work with artists’ organisations and brands such as Dublin Fringe Festival, Project Arts Centre, Redbull, Free Now, Jafaris, Erica Cody, Dublin City Council and many more where she was able to style and produce big-scale projects viewed and/or attended by diverse audiences.

She is also featured as a NXT GEN Artist under Not Another Intl. and is currently the fashion editor of VIP Publishing, working across Stellar, VIP and TV NOW Magazine on all fashion content such as covers, features, shoots and editorials.

Having worked within some of the UK’s most exciting, innovative and respected design and branding agencies, he enjoys the constant challenge required of any industry expert; to think differently to enable creative solutions.

Through a multidisciplinary and integrated approach, Matthew is proficient at bringing brands to life, engaging workforces, delivering strategic change and encompassing business strategies.

His ability to create innovative solutions through a different perspective, means that Matthew has instrumented change for some of the worlds’ largest organisations, such as BMW, General Electric, J Sainsbury, Skoda, Vodaphone, World Economic Forum, ENOC — whilst his impact has been felt by an array of individuals that interact with them.

A stoic proponent of mentorship within the creative environment, Matthew has had the chance to showcase the importance of synergy and innovation — through talks, live briefs and internships for industry and design firms. And with a veritable tapestry of industry knowledge behind him, Matthew has inspired and he believes that collaboration of young minds creates the most evolutionary ideas, approaches and ideals that can be shared and debated.

For Matthew, harnessing untapped potential is a chance to work and collaborate with interesting briefs and clients; a chance to work with future creative talent.

Having worked between London, Dubai, Mumbai and Sydney as well as a plethora of other locations in which Brands do business, Matthew is adept at understanding cross-country relations and differences in their respective markets enabling him to be insightful and innovative when working in the UK or around the World.

Anusia is a multi-disciplinary design professional with experience working across research, strategy and visual design. She works as a design researcher with a mission to contribute to better design outcomes for people and planet. She has authored and commissioned writing on design culture and practice for Design Week, Oonagh Young Gallery and 100 Archive, and has recently taken up a seat on 100 Archive’s Steering Committee.

Andy Starr is the Managing Partner and co-founder — with international brand expert and author Marty Neumeier — of Level C, the world’s most visionary brand education program. Over the last three years, he’s trained 1,000+ brand professionals from 80+ countries in the principles and strategies of modern branding across categories, markets, and company sizes.

Equal parts strategist, creative, and storyteller, Andy leads clients and practitioners of brand to outmaneuver competitors and disrupt their markets.

Andy studied English literature at Trinity College (US), music at the Berklee College of Music, and law at California Western School of Law. He splits his time between the US and Europe.

Graphic artist Anthony Burrill combines a knack for simplicity that packs a punch with analogue craft skills and powerful, positive messages. Burrill frequently collaborates with other forward-thinking creatives across disciples spanning music, architecture, curation, education and more; pushing his traditional discipline of choice, letterpress printing, into bold new territories.

Whether working on an art school pavilion, an acid house record, a book or a poster design, Burrill’s work is instantly recognisable. While his pieces all bear the marks of his letterpress process and all its joyful idiosyncrasies, Burrill’s direct and multidisciplinary approach is one that’s constantly evolving, combining tradition with bold new approaches and technologies.

Words, gentle humour, no-nonsense communication and people are at the heart of Burrill’s practice and his distinctive brand of upbeat messaging: its core DNA is one created through a longstanding passion for creativity without limitations, the power of simplicity and an innate curiosity about the world and people in it.

Burrill’s work is held in the permanent collections of the Victoria and Albert Museum in London, the Cooper-Hewitt National Design Museum, New York and has been exhibited in galleries around the world including the Barbican Art Gallery, the Walker Art Center and the Design Museum, London.

Paul Woods is an award winning designer, author, and CEO of global design agency Edenspiekermann. Over the course of his career he has led projects for clients such as Google, Red Bull, Faraday Future, The City of Santa Monica, and many others. His bylines regularly appear in publications including Fast Company, Creative Review, AdWeek, and The Drum.

Paul’s best-selling book on creative culture, How To Do Great Work Without Being An Asshole, was published worldwide in 2019 via Laurence King and has been translated into 10 languages. His follow-up book, Shit They Didn’t Tell You, a how-to guide for young creatives looking to start a career in the industry, was released in August 2021.

Paul lives in Pasadena with his wife Nora and a very stubborn basset hound.

Cosmo is a designer and creative director based in London, UK. With over a decade of experience designing award-winning and globally recognised brand identities for organisations across sectors and continents his practice focusses on driving commercial success for clients through big ideas, partner collaboration and meticulous craft.

Prior to setting up as an independent office, Cosmo was a designer at Brand Union (now Superunion) and later Design Director at the globally acclaimed branding agency, SomeOne, where he designed and led high profile branding projects for the likes of Aston Villa Football Club, UK Parliament and Nuffield Health.

Debrah Smith and Richard Village have worked together since 2005, and in 2011 took the plunge and founded Smith&+Village, a strategic and creative brand and design-focussed agency with big ambitions, creating memorable and award winning work for some of the UK’s leading organisations.

Debrah & Richard run a small tight team and tiny business structure within the framework of a big, collaborative network. Smith&+Village has never had a studio and have always worked as a remote team, before it was even a thing, for a myriad of famous clients including Harvey Nichols, Harrods, Booths and Dishoom.

Debrah lives among the wines of South-West France and Richard, who is UK based, speaks five languages.

Kevin is an IDI Board Director and currently leads the global design function at TransferGo, a FinTech specialising in international payments and transfers.

Originally a Vis Comm graduate of TUD, he subsequently completed his doctorate in design at Kingston University in 2015, focusing on the development of practice-based visual methods. He has presented at numerous conferences, including ATypI and the International Visual Methods Conference. In 2021, he completed an Executive MBA with distinction at Warwick Business School, with a focus on creative leadership and innovation in business.

Alastair Kean has spent most of his career with Dalziel & Pow, following graduation from the Glasgow School of Art. His design skills focus on retail design, where he has been involved on projects from Lead Designer to Design Director.

Promoted in 2001 to the position of Director and following on to become Development Director, Alastair’s work is intrinsically international with department stores; Arnotts in Dublin, Illum and Magasin Du Nord in Copenhagen, and Plaisio Computers in Greece. Here at home working with Primark, the RBS group to develop their NatWest branch of the future.

His travels have taken him to many countries – Russia, Scandinavia, North and South America, UAE, KSA, Thailand, Greece & Turkey, to name a few – all of which have increased his knowledge of working within new territories, languages and at a distance from the client, important skills in these covid restricted times, rising to the challenges of market understanding and cultural diversity.

Alastair believes that the “skills of an experienced retail designer are translatable to every retail market, no matter the cultural or language differences.” Indeed, these differences should be seen as an opportunity for Dalziel & Pow to apply their creativity and innovation to create a point of difference.

Alastair was also responsible for the initial development of our Digital offer, helping grow the department in both reach and reputation.

Alastair has also been responsible for the continuing growth and exposure of the company through keynote speaking at events across the globe including; London, Helsinki, Sao Paulo and Istanbul to name a few, in the past few years. communicating our retail knowledge to our clients and spreading the D&P word around the globe. Alastair has also overseen the development of our latest insights piece containing our first internally commissioned consumer research, broadening our reputation as experts in consumer centric retail experience design.

He continues to meet new clients as a key area of responsibility is been involved in client relationship management for a number of new projects developing close working relationships with the world’s retailers. More recently working alongside the Marketing & New Business department developing new opportunities and continuing to evangelize about how D&P can help clients innovate to stay ahead, in this new challenging and exciting retail brand era.

Niamh Barry was born and raised in Dublin. Since graduating from the National College of Art and Design in 1991 she has made her native city the home of her studio practice.

Barry transitioned from ceramics to metalwork soon after graduating, drawn by the control bronze afforded her, saying of the material, “what I have in front of me at any moment is what I have—definite and immediate, enduring and strong.”

She first gained international recognition in 2011 when she was chosen by London’s Luxcraft as one of just eight artists to showcase their lighting designs. She has risen to great prominence in the intervening years. A pioneering force in the use of LED, she has become one of the most sought-after figures producing light sculptures today. In fact, Barry credits much of her success to developments in this medium, which, like bronze, has afforded her the capacity for unhindered expression, an ability to reproduce forms that spring from her imagination three-dimensionally.

Barry’s work transcends utility. She strives, above all else, to achieve striking visual balance, movement, and proportion. Her process is visceral, and allows her instinct to speak. Her work is thus experienced similarly—which is to say with emotion rather than contemplation alone. It is inspired by natural beauty—the patterns and textures of ploughed and planted fields, walls, and hedges; cloud formations; the delicacy of flowers; low winter light penetrating the branches of bare trees; the light and heat of fire, which she finds both exhilarating and comforting; and the perfection of birds—their long necks, their grace in flight, the markings of their feathers, and the seeming impossibility of their heavy torsos supported by fragile, delicate legs.

Perhaps her greatest source of inspiration is the human form—its movement in embrace and dance, or even its composure in a still moment. This is visible in many of her sculptures.

Barry’s process begins with a series of rapid line drawings. She transcribes these sketches directly to maquettes, from which she creates her sculptures. She often says that her sculptures are drawings in bronze and light.

Barry has been profiled in Architectural Digest, The Financial Times, Modern Magazine, and Galerie Magazine. In 2017 Barry was the recipient of the 2017 Award for Best Lighting in Image Interiors and Living Magazine. Later that same year she executed a monumental light sculpture in the headquarters of the Central Bank of Ireland. In 2019 a solo exhibition of her work was mounted at the National Museum of Ireland.

Paul Vaugoyeau is a Stockholm based Interior architect and Furniture designer.

Prior to starting his practice in 2017, Paul was part of the initial team founding the online furniture startup Hem.com in 2014 and has directed the brand and collection.

Paul leads the eponymous practice: Atelier Paul Vaugoyeau, cultivating a holistic approach to creation and covering a variety of scales. With a focus on materiality and experimentation, Paul´s designs pursue essentialism and humanist values, where dialogue and meaningful relationships are at the centre of the process.

Originally from Kenmare and having studied Architecture at University of Westminster, Interior Designer Bryan established his studio in London in 2013, having worked in the past with industry leaders such as Annabelle Selldorf, David Collins, Martin Brudnizki and Luis Laplace. Our style is, we believe, compelling, elegant and timeless. The studio comes to each project with fresh eyes, which results in original work that reflects its setting and is tailor-made for every project.

Helen is an interior designer with over 15 years industry experience both in Ireland and Internationally. Currently a Senior Design Manager for Hines, she is responsible for the planning and design co-ordination of the interiors within their residential portfolio. Prior to this, Helen worked in Melbourne, Australia on numerous award winning, hospitality and multi-residential projects. She holds a Bachelor of Arts degree in Interior Design from Dublin Institute of Technology.

Stephen is an accomplished leader who believes in the transformative power of design and storytelling. For over twenty years, he has designed for global brands including Sony, Nokia, Ford, Virgin Atlantic and Nike, working both in-house and for agencies in London, Los Angeles, Munich, and Dublin. As Head of Design for Global Beverages at PepsiCo, he is currently responsible for the visual identities of billion-dollar brands such as Pepsi, 7UP, Gatorade and Rockstar.

Throughout his career, Stephen has made specialism out of being a generalist. His broad body of work is rooted in curiosity, craft and collaboration, and manifests in a multidisciplinary approach encompassing strategy, product, branding, digital, packaging and experience design.

Keith Tritschler is creative director and co-founder of the baby brand Smilo.

An industrial design graduate from NCAD, Keith learnt his trade over eleven years in Design Partners, a studio renowned for creativity and craftsmanship.

Keith found his niche designing baby care products – an industry with the unusual combination of simplicity, necessity and joy. Working in the San Francisco Bay Area Keith created and licensed products to brands such as Boon, OXO and Target. The natural next step was to develop an independent range of feeding and soothing products. The Smilo start-up raised $3.3m, engaged NY brand gurus Red Antler, and did whatever it took to launch the direct-to-consumer brand in 2017.

Rory O’Callaghan is the CTO and co-founder of Tympany Medical, a design-led medical device company developing Panoramic Endoscopes for ENT, with an additional focus on sustainability and the circular economy. Technically minded, he approaches every problem from a human centred perspective.

Rory studied design at the NCAD Dublin, the Muthesius University of Fine Arts and Design, Kiel and at the Umeå Institute of Design. Subsequently he completed the Bioinnovate fellowship in NUI Galway, in collaboration with the Mayo Clinic, Rochester MN.

Rory started his career at Multihog in Dundalk and was awarded by the IDI for the MH Tractor in 2010. In 2014 he founded Real Motives Design, predominantly working with Cook Medical, winning a Red Dot award for an EUS FNA endoscopy needle, while developing many patents along the way.

Eugene Canavan is a Partner and head of healthcare design at Design Partners. With over 28 years of product development experience in consumer, professional and healthcare product design. He’s a champion of user-centric design and human factors lead processes and heads a team of designers and engineers solving highly complex usability and design for manufacture challenges in surgical devices, connected health, wearables and patient experience design.

His work has been recognised by many international design awards.

Shane is a UX Designer with HMH, designing educational products for K12 students. He is an advocate for collaborative design through research, craft and curation. He is a graduate of Central St. Martins, London, with an MA in Industrial Design, specialising in creating learning environments for early education. His interest in human-centered design and design education led to a lecturing and consulting post at the School of Architecture and Design in Bangkok, Thailand and to him joining the nationwide rollout for MIT’s OLPC (One Laptop Per Child) initiative.

Closer to home, Shane has developed free educational exhibitions for Design Week Ireland, Marsh’s Library and the Irish Surf Film Festival. He has experience in service design for IKEA Systems B.V. and extensive experience in the publishing field with News Ireland.

Dr. Khaoula Ben Khaled is a designer, lecturer, researcher, trainer, instructor and coach in Image Design, communication and UX design. Since she finished her MSc in Design Arts and Technologies from the leading university in Design in Tunisia, the Higher School of Sciences and Technologies of Design (ESSTED), she pursued an academic career of more than 11 years of teaching first in ESSTED, then at the Higher Institute of Multimedia Arts of Manouba (ISAMM).

Dr. Khaoula received her PhD in SIC (Information and Communication Sciences) from the Polytechnic University Hauts-de-France (UPHF) – DeVisu Laboratory, in Valenciennes (France) in 2021 and since then she has been working with LARSH Laboratory on a part-time base on several EU projects.

Her main research interests are in design, graphic design, communication and more specifically in UXD (User eXperience Design), LivXD (Living eXperience Design), advertising and visual design.

As the Co-Chair of the world’s first standards on Universal Design for Energy and Tourism suppliers, and the Chair of the European Standards committee that produced EN 17161, James promotes accessibility through embedding a Universal Design approach. He works on research, education, guidance as well as ISO, CEN and National standards projects. His focus is to apply UN policy, WHO classifications, International, European and Irish research toward achieving more Universal Designs that address age, size, ability and disability.

Dr Mary Ann Bolger is a design historian and lecturer. She is Head of Media Arts at TU Dublin School of Media and was formerly chair of the cross-disciplinary MA Creative Arts at the School of Art & Design, TU Dublin.

Mary Ann received her doctorate and her MA from the Royal College of Art, London. Her research interests include design in and of Ireland, graphic design, typography and language, the visual culture of the everyday, and the material culture of religion. She represented Ireland as country delegate to the international typographic association, ATypI, from 2005-2022.

With Clare Bell she has programmed the research group, Typography Ireland, since 2011, and has organized numerous design conferences, including Face Forward (2015) and The Word, the 2010 annual ATypI conference. She recently worked with Max Philips on the research for his revival typeface, Jarlath, which has largely cured her of American Uncialitis.

Dr. Adam de Eyto – PhD, BDes, SDip,FIDI is the Vice Chair of Design Educators Ireland, Head of Design at the Limerick School of Art & Design (LSAD), Technological University of the Shannon (TUS), and coordinates the LSAD ACADEmy Research Group.

A former Industrial Designer with Lowe Alpine Systems and Design Partners, Adam is now a practiced design educator (formerly at IT Carlow and University of Limerick and now at LSAD).

Adam has a specific research expertise in the field of Design for Sustainability and has conducted applied design research in the areas of Soft Product Design, Sustainable Product Service Systems, Circular Economy, User Centred Design in Soft Robotics, Transdisciplinary education, Humanising of Medical Devices and Behavioural Change for Sustainability. He also co-supervises a range of MA Research & PhD Candidates in the Design for Sustainability field, including the first Design for Sustainability and Circular Economy certificate in 2022 run by TUS in partnership with Design Skillnet.

Adam has been awarded over €3 million in research grants for applied design research through a variety of H2020m Erasmus +, Interreg and Domestic and Industry funding sources and was involved with the setup and Co-Direction and two Design Research centres at IT Carlow and the University of Limerick.

He has co-authored a range of academic papers, co-chaired the DRS2018 conference and was the Lead Editor of ITERATIONS design Research and Practice Review. He served on the Executive Board of Cumulus (the International Association of Universities and Colleges of Art, Design and Media) from 2019-2022 as Treasurer for the Association and was formerly an education and research representative on the National Design Forum convened by the Minister for Business Enterprise and Innovation.

Throughout his career as an Industrial/Product Design lecturer he has taught, advocated, and researched within the field to engender responsible, regenerative, and critical design practices amongst students, designers, and educators. He strongly believes that design education and practice have the potential to contribute meaningfully to a better future for the planet and those who we share it with.