Bienvenido Cruz is a New York-based director and designer from Canada.

His award-winning career started at the age of fifteen and has spanned the worlds of architecture, art, advertising, radio, and film from Hong Kong to Stockholm. His work has been featured in The New York Times, Fast Company, and International Designer’s Network.

From almost seven years, he led the practice of film and motion graphic design at AKQA’s trailblazing New York studio. Bienvenido built and oversaw the creative and production workflows and infrastructure to service clients such as Verizon, Olympus, Maserati, Nike, and Calvin Klein.
As the Associate Creative Director at XLabs — OUTFRONT Media’s innovation group — he specialises in conception and development of transformative new advertising platforms, as well as stewardship of the XLabs identity, product branding, and content design.

A rare hybrid, Bienvenido is a master of concept, storytelling, and design who leads with purpose and tenacity.

Partner and UX Designer in DUX Design Studio, Estonia, Kristian specialises in leading client projects in interactive user experience design. DUX design systems and processes for use on all screens and devices, and develop both services and products. Their key focus is on creation of good user experience across all digital platforms.

Dermot has worked on some of the most successful digital brands in Ireland and abroad and has extensive experience working as a design leader across energy, banking, insurance, e-commerce, tourism, tech & telco’s.

Dermot founded WONDR in 2014 to focus on becoming one of the best Digital Product Practices in the world. WONDR have collected 22 awards over the last 12 months from some of the world’s most prestigious award programmes.

Abb-d Taiyo is co-founder and director at digital agency and B Corp, Driftime®. A design and impact agency that approaches complex challenges at the intersection of purpose and intention, Abb-d works to champion digital experiences that create meaningful and enduring social, environmental, and economic impact. Ever the unconventionalist, Abb-d didn’t follow a traditional route into the industry via formal design education, instead finding himself shooting hoops in New York City playing basketball with some of the best prospects in the field. A few years down the line, following many years leading on major projects and brands at large agencies, Abb-d grew tired of what he describes as “purposeless commercial briefs” and decided he only wanted to work with clients committed to ESG goals. Driftime® work exclusively within the three pillars of sustainability (social, environmental, and economic) with strict criteria on who they work with in partners and prospects. Driftime® became a B-Corp in 2021, both advocating for impact-driven solutions to complex challenges, and empowering partners to create real change with a high-performing team, and extended partners globally.

Niall is part of the adidas global experience design leadership, helping to scale the practice and leading design for the Future of Content programme. Basically, rethinking our global/local approach & capabilities for marketing & storytelling through content automation, personalisation, and publishing — working with his teams to deliver a world-class experience for all athletes & artists, wherever they are.

His background and passions are rooted in design. Originally from Limerick, he has worked in Dublin, New York, and Amsterdam in agencies, his own design studio, and now at adidas. Niall is a strong advocate for the power of consumer- and design-based thinking to shape an organisation, help drive the business, and create the future of digital experiences. He also mentors designers both within adidas & externally through ADPList to help people with both their career development and finding their purpose & joy through design!

Working at the intersection of design and technology, Lucia has spent the past 14+ years at some of the world’s most awarded agencies, working with celebrated brands within tech, consumer, beauty, and fashion industries.

A true hybrid, the work she is most passionate about is strong in strategic insight and adaptive in form. Be that building a brand from the ground up, uncovering a strategic insight that changes a product offering for the better, or defining a campaign that seamlessly breaks through in culture. Originally from Ireland and presently in Los Angeles, her career has taken her from Dublin, Toronto, NYC, San Francisco, and back to NYC again.

Currently, Lucia is Group Creative Director, at TBWA Media Arts Lab in LA, where she is focused on ︎Apple. So far, this includes launching “Data Auction” Apple’s Privacy campaign, defining a scalable brand motion design system, something fun on TikTok and helping launch iPhone 14 in new spaces.

Aisling Farinella is a stylist, creative director and consultant working across fashion and cultural platforms. She is Consulting Fashion Editor at Irish Tatler and her styling is featured in prominent Irish and international publications and campaigns.

Aisling is an industry mentor and has worked on diverse initiatives to promote Irish design on national and international platforms. Her creative direction clients and partners include British Fashion Council, Gallery of Photography, IMMA, Kildare Village, Peroni & RCA London. Aisling has recently been appointed to the board of the IDI.

A leading, senior sustainability expert specialising in fashion and luxury, Kellie is currently Head of Regenerative Business at House of Hackney and sustainability advisor to the Vivienne Westwood team.

With over 16 years’ experience driving social and environmental impact for brands and providing teams with the skills to create meaningful and measurable change, Kellie has worked with Katharine Hamnett London, Manolo Blahnik, Net-A-Porter and Burberry. Through change agency Futerra, she also worked on sustainability strategies for The North Face, Google, VF Corp, COS and Lancôme amongst others.

Brenda Aherne and Helen Delany (aka Electronic Sheep) are internationally recognised designers and visual artists. They have been IDI award winners for the last 3 years consecutively. Their multi-disciplinary practice which specialises in graphic knit started as a streetwear label in 1998. Their vision evolved gradually as they concentrated on autobiographical storytelling through clothing and textile design. Imagery has become the most dominant aspect of their work and their knitted textiles have diversified into artworks through a series of commissions from arts organisations. Their current Exhibition ELECTRO-FUSE PARIS at Centre Culturel Irlandais in Paris runs until 29 October 2023.

Nigel O’Reilly is a well-established high-jewellery designer and goldsmith based in the rural west of Ireland. Nigel’s background originally started in the world of precision-engineering; creating vascular surgical devices and that career developed into a love for shaping metals and creating unusual pieces of ‘wearable-art’. Following his formal training, his approach was forged by his exposure to excellence as he worked closely with, and learned from, the late master goldsmith and gemstone cutter Erwin Springbrunn. Internationally recognised and highly influential, Springbrunn believed in the mystery and potential of each individual gemstone and carried each one on his person until he designed a piece that reflected its inherent qualities. Nigel O’Reilly then spent a decade creating high jewellery for some of the world’s most luxurious jewellery houses.

In 2009 he founded his studio in the west of Ireland.

Zeda the Architect aka Oyindamola Animashaun is a fashion editor, stylist, director and producer currently based in Dublin, Ireland.

She has experience working on projects, shoots, fashion shows and music videos for artists, charities, brands, college societies. Over her budding career, she has been lucky to work with artists organisations and brands such as Dublin Fringe Festival, Project Arts Centre, Redbull, Free Now, Jafaris, Erica Cody, Dublin City Council and many more where she was able to style and produce big-scale projects viewed and/or attended by diverse audiences.

She is also featured as a NXT GEN Artist under Not Another Intl. and is currently the fashion editor of VIP Publishing, working across Stellar, VIP and TV NOW Magazine on all fashion content such as covers, features, shoots and editorials.

Paul McLauchlan is a freelance fashion editor and copywriter from Cork, Ireland. He started his career in fashion at 16. With a focus on luxury fashion, he has contributed to a range of international media titles including The New York Times, Vogue Italia, Self Service, Highsnobiety, and The Irish Examiner.

Paul Woods is a designer, author, CEO of global design agency Edenspiekermann and current president of AIGA Los Angeles. Over the course of his career he has led projects for clients such as Google, Red Bull, Volkswagen, The City of Santa Monica, and many others. His bylines regularly appear in publications including Fast Company, Creative Review, AdWeek, and The Drum.

Paul’s best-selling book on creative culture, How To Do Great Work Without Being An A**hole, was published worldwide in 2019 via Laurence King and has been translated into 10 languages. His follow-up book, Sh*t They Didn’t Tell You, a how-to guide for young creatives looking to start a career in the industry, was released in 2021.

Paul lives in Pasadena with his wife Nora and a very stubborn basset hound.

Kevin is an IDI Board Director and is currently Creative Director at PrimaryBid, an investment technology company that is transforming capital markets. Originally a Vis Comm graduate of TUD, he subsequently completed his doctorate in design at Kingston University in 2015, focusing on the development of practice-based visual methods. He has presented at numerous conferences, including ATypI and the International Visual Methods Conference. In 2021, he completed an Executive MBA with distinction at Warwick Business School, with a focus on creative leadership and innovation in business.

Ken co-founded Associate in 2023. He is a multi-faceted designer whose work encompasses identity, print design, strategy, and technology. He has worked with notable clients such as Nike, Samsung, Dashlane, Codecademy, Cooper Hewitt, Google, Rizzoli, New York Stock Exchange, Grace Farms, OPPO, and Abrams.

His career spans over 15 years working in studios across Dublin, London, and New York. He was an Associate Partner at Pentagram for over 12 years. Previously he worked for various design studios in Dublin, London, and NY.

Ken has received various design awards from AIGA, TDC, 100 Archive, D&AD, Comm Arts, and SEGD for his print and interaction design in Asia, Europe, and the United States. Ken has a BA in Visual Communication from the National College of Art in Dublin, Ireland. He studied Design, Typography, and Interactive Media at the Willem De Kooning Academie in Rotterdam, Holland. He lectures at the international summer school Design West in Ireland annually.

Co-founder and Executive Creative Director of Image Now, David has spearheaded a diverse range of national and international award-winning creative projects over the last 30 years. As a true multidisciplinary designer and director, David’s work has delivered a wide spectrum of creative solutions across brand strategy, identity design, digital and film for clients such as An Post, National Parks, Merlin Entertainment, Vodafone, Adobe, DAA, Virgin, Bank of Ireland, Eir, 20th Century Fox, Dublin Bus, MTV and Riverdance. In working with his clients, David is always seeking to develop partnerships to deliver strategy and beauty with emotionally-resonant creative that also successfully achieves brand goals.

Alexie Sommer is a designer, communicator, and business consultant delivering positive environmental impact through research, strategy and design intuition. Founding member of URGE collective, Co-Instigator of Design Declares and Sustainable Human at Group of Humans. Previously mentor for Fashion For Good’s Asian Innovation Programme, and consultant strategist with Pentagram London, Creative director at Thomas Matthews, and design director for creative at The Guardian and The Observer newspaper group. Past clients include Interface, Useful Projects, Think-Up, Constructivist, 100% Design, The Get It Right Initiative, EBO essential beauty oils, Arlette Gold, Foster & Partners, LOCOG, Mayor of London’s office, British Council, Rix Mix, Saatchi & Saatchi Design, and Philips electronics.

Simon is a co-founder of DixonBaxi, an international branding agency. As a designer, creative director, and strategic thinker, Simon has explored the overlap of creativity, design, and technology for over two and a half decades.

At DixonBaxi, “Be Brave” is their defining spirit. Driven by the enduring power of creativity, they are designing a better future. They collaborate with some of the world’s most iconic companies across sports, entertainment, media, the new economy, technology, and beyond.

They have earned the trust of Hulu, AC Milan, British Land, Eurosport, Warner Bros Discovery, Google, Samsung, Headspace, AT&T, and Netflix because they help them prepare for tomorrow.

Stephen is an accomplished leader and design executive who believes in the transformative power of design and storytelling. For over twenty-five years, he has designed for global brands including Sony, Nokia, Ford, Virgin Atlantic and Nike, working both in-house and for agencies in London, Los Angeles, Munich and Dublin. As Head of Design for International Beverages at PepsiCo, he is currently responsible for the visual identities of billion-dollar global brands such as Pepsi, 7UP, Gatorade and Rockstar.

Throughout his career, Stephen has made a specialism out of being a generalist. His broad body of work is rooted in curiosity, craft and collaboration, and manifests in a multidisciplinary approach encompassing strategy, product, branding, digital, packaging and experience design.

Stephen thrives on bringing simplicity to complex problems, is obsessed by the role of narrative in connecting us to brands, and believes deeply that creativity can be a cure-all for business malaise.

Susan not only possesses an unwavering commitment to Red Dog work but also maintains a keen awareness of clients’ commercial objectives. Her extensive background includes directing and designing brand identity programmes, most recently for FuturEnergy Ireland, Kingspan and Davy, to name a few. Currently, she is spearheading the redesign of the ATA Engineering Group and St. John of God Group.

Susan’s drive stems from her unwavering dedication to getting the very best from her design team – and from herself. By harnessing their unique abilities and skill sets, she ensures that they craft solutions that align with the project brief and surpass all expectations. Her ultimate goal is to deliver unforgettable identity systems that are relevant and distinctive, regardless of the industry involved.

An advocate for active participation in Ireland’s creative industry, Susan actively contributes to exhibitions and design initiatives, mentors aspiring graduates, and is always on hand to make meaningful contributions in the studio.

Kay is Founder and CEO of MCCP, leading strategy for some of the world’s biggest and most iconic brands including Heineken, Coca-Cola, and Mastercard. She has worked on multiple leading local and global roles both client and agency side, ranging from brand management to Global EVP of Strategy including Diageo, McCann World Group before setting up MCCP in 2008.

MCCP is an award-winning insight and strategy agency whose work for clients like An Post, Bord Bia, and the Department of Transport is not just effective but is ground breaking. Kay has won several local and global awards for her effectiveness work, she has judged Global Best of the Best effectiveness awards and Effie Awards Ireland on multiple occasions, and is a key note speaker on insight and strategy speaking at Cannes, ESOMAR and IAPI.

Richard Healy is an Associate at Carr and is focused within the workplace and commercial interiors team. Having started his professional career in 2008 in Ireland, and moving to Australia in 2012 where he is currently based, Richard has established a solid portfolio of experience in an array of sectors including workplace, commercial, retail, retirement living, hospitality and small-scale multi-residential.

Working in partnership with the architectural stream, Richard enjoys helping clients design with the interior spaces front of mind and how these spaces will be inhabited by the end user. When approaching a project, Richard first looks at the context – the architecture, landscape and materiality – to find conceptual points that can bring deeper, nuanced meaning to a design. But it always comes back to a human-centred approach, “Having that end-user front and centre in our mind when we’re creating and detailing spaces allows for a much richer and more experiential interior for the people who will interact and inhabit it.”

Keith has over 16 years’ experience in commercial & residential interior fitout, design strategy/management, and (hospitality) lifestyle brand creation. He is currently acting as design & product lead for Lioncor and is tasked with developing a best-in-class multifamily (BTR) product due to enter the Irish market in Q4 2024.

Before this, he led the design team at Staycity, one of Europe’s leading aparthotel operators, where he created the Look + Feel of the brand ahead of its planned growth to 15,000 units. He also led the design and brand creation of the groups’ new lifestyle and premium offering – WILDE Aparthotels by Staycity.

He is passionate about creating exceptional places for people to live, eat, and sleep – informed by data and ensuring that operational efficiencies, ESG strategy & customer experience are inherent to decision making from the outset.

Creativity, innovation, design excellence and the pursuit of quality underpin his approach – irrespective of the scale of the project in hand.

Helen is an interior designer with over 15 years’ industry experience both in Ireland and Internationally. Currently a Senior Design Manager for Hines, she is responsible for the planning and design co-ordination of the interiors within their residential portfolio. Prior to this, Helen worked in Melbourne, Australia on numerous award winning, hospitality and multi-residential projects. She holds a Bachelor of Arts degree in Interior Design from Dublin Institute of Technology.

Alastair Kean was formerly Development Director at Dalziel & Pow, where he spent almost 38 years of his career.

His work is intrinsically international, having worked with leading department stores like Arnotts, or large scale retailers like Primark as they develop their presence across the world. His global portfolio has challenged him to become a champion of understanding international markets, and their subsequent cultural diversity, which enables him to deliver the best suited designs to each market.

As an expert in his field, Alastair is an esteemed keynote speaker across the world, contributing in places like London, Helsinki, Sao Paulo and Istanbul to name a few. Now retired and living in Northern Ireland Alastair continues to take a keen interest in all things retail design.

Keith Tritschler is creative director and co-founder of the baby brand Smilo.

An industrial design graduate from NCAD, Keith learnt his trade over eleven years in Design Partners, a studio renowned for creativity and craftsmanship.

Keith found his niche designing baby care products — an industry with the unusual combination of simplicity, necessity and joy. Working in the San Francisco Bay Area Keith created and licensed products to brands such as Boon, OXO and Target. The natural next step was to develop an independent range of feeding and soothing products. The Smilo start-up raised $3.3m, engaged NY brand gurus Red Antler, and did whatever it took to launch the direct-to-consumer brand in 2017.

Rory O’Callaghan is the CTO and co-founder of Tympany Medical, a design-led medical device company developing Panoramic Endoscopes for ENT, with an additional focus on sustainability and the circular economy. Technically minded, he approaches every problem from a human centred perspective.

Rory studied design at the NCAD Dublin, the Muthesius University of Fine Arts and Design, Kiel and at the Umeå Institute of Design. Subsequently he completed the Bioinnovate fellowship in NUI Galway, in collaboration with the Mayo Clinic, Rochester MN.

Rory started his career at Multihog in Dundalk and was awarded by the IDI for the MH Tractor in 2010. In 2014 he founded Real Motives Design, predominantly working with Cook Medical, winning a Red Dot award for an EUS FNA endoscopy needle, while developing many patents along the way.

Jo Barnard is the Founder and Creative Director of product and packaging innovation consultancy Morrama. From the early strategy through to manufacturing and distribution, Jo works with both start-ups and scale-ups looking to challenge what has come before and make the world better through design. Alongside championing the importance of sustainability within the design industry with her role as co-Director of Design Declares CIC, Jo is also one of the few female founders within the design, tech and product development industries. She has been featured in The Times, BBC CEO Secrets, WIRED, TechRound and has been named as one of the top 10 women to watch in tech and STEM. Outside of her work at Morrama, Jo is a former Associate Lecturer of Design Futures at RCA.

With over 14 years of experience, Johannes Jaehrig is an Industrial Design Lead at Nacar Design, Barcelona. He brings expertise in sectors such as sporting goods, consumer electronics, life sciences, and medical design. Johannes played a pivotal role in establishing HP’s in-house design team, driving the development of their first 3D printers and large format product range. He focuses on creating innovative solutions and strategies, considering the wider impact of design and pushing project boundaries to reduce complexity, cost, and environmental impact. As a hands-on designer, Johannes has led teams in creating over 25 award-winning products and experiences.

Lyndsey Bryce is Director of Operations at Dolmen Design. With an array of international design awards to her name, she endeavours to inspire the future and influence positive change through excellence in design.

Anusia leads the Trustworthy Technology research theme for the Human Sciences Studio at The Dock, Accenture’s global R&D innovation centre, asking ‘what does it mean for technology to deserve our trust, and what will it take to build it?’

Her background is in Visual Communications Design, Design Research and Brand Strategy, with a particular focus on humanity-centred design practice. Her industry experience spans 10 years working across research, strategy and design, helping some of the world’s most interesting and innovative consumer, professional and healthcare brands understand the people they are interested in, their markets and the wider systems in which they operate. She has authored and commissioned writing on design culture and practice for Design Week, Oonagh Young Gallery and 100 Archive, and sits on 100 Archive’s Steering Committee.

Dr. Khaoula Ben Khaled is a designer, lecturer, researcher, trainer, instructor and coach in Image Design, communication and UX-UI design. Since she finished her MSc in Design Arts and Technologies from the leading university in Design in Tunisia, the Higher School of Sciences and Technologies of Design (ESSTED), she has pursued an academic career of more than 14 years, teaching first at ESSTED, then at the Higher Institute of Multimedia Arts of Manouba (ISAMM), and currently at the IBAT College Dublin (Ireland).

Dr. Khaoula received her PhD in SIC (Information and Communication Sciences) from the Polytechnic University Hauts-de-France (UPHF) — DeVisu Laboratory, in Valenciennes (France) in 2021 and since then she has been working with LARSH Laboratory on a part-time basis on several EU projects.

Her main research interests are in design, graphic design, communication and more specifically in UXD (User eXperience Design), LivXD (Living eXperience Design), advertising and visual design.

Stephen is a designer with over 20 years’ industry experience in Dublin and London. Stephen has collaborated with strategists, developers, artists and designers creating large scale brand transformations and engaging brand experiences that genuinely connect with audiences and help businesses change and grow.

Stephen is an active member of the design community in Ireland. He is a member of the steering panel with the 100 Archive — a national awards which recognises the best in Irish Design and communications each year. He regularly participates in design industry events in Ireland and has sat on numerous design discussion panels and as host to a number of design industry talks and events. Stephen has a deep interest in design and sustainability and how design can be used as a tool to tackle the climate crisis and build a more sustainable future. Stephen is also a member of Design Declares Ireland steering group, a project funded by Creative Ireland which is launching later this year.

Dr Mary Ann Bolger is Head of Media Arts in the School of Media, TU Dublin. Previously she lectured in Design History and Visual Culture in the School of Art & Design. She received her doctorate, on mid-twentieth century Irish graphic design and typography, from the Royal College of Art, London.

Publications include the monograph Design Factory: On the Edge of Europe (Dublin: Lilliput & Amsterdam: BIS, 2009) and a chapter on typographic commemoration in Making 1916: Material and Visual Culture of the Easter Rising, edited by Lisa Godson and Joanna Brück (Liverpool University Press, 2015). Mary Ann is a peer reviewer for the Journal of Design History and represented Ireland as country delegate to the Association Typographique Internationale (ATypI) from 2005 to 2022. With Clare Bell, Mary Ann programmes the GradCAM research group Typography Ireland.

James is the Senior Design Advisor for promoting Universal Design in Products and Services in Ireland at the National Disability Authority’s Centre for Excellence in Universal Design.

He works on research, education, guidance and contributes to ISO and CEN standards committees. He is the Convenor of CEN-CENELEC JWG 5, Design for All and was Co-chair of NSAI Universal Design for Energy Suppliers and NSAI I.S. 373: Universal Design for Tourism, standards. He helped to develop a unique suite of Universal Design Standards and Toolkits that have received Innovative Policy, Zero Project Awards.

He has also worked for over 20 years at university in the USA, teaching, consulting and supervising new product development with a focus on Human Factors/Ergonomics engineering and Assistive Technology.

Deirdre Doherty, Head of Design Griffith College, is a judge of the Institute of Designers in Ireland’s design research section. With nearly twenty years of experience in Irish design education, leadership, programme management, and relationship development, Deirdre has continuously promoted design research and teaching excellence. She is currently a doctorate candidate and post-graduate researcher in the Faculty of Design at the University of Dundee.

Designer with an outstanding track record of design strategy & delivery in orgs. Excels in collaborating cross-functionally to realise Customer-centric value. Systems thinker who enjoys working at the frontend of innovation, understanding how human needs can be addressed by innovative service and technology offerings. Passionate about people, working with and through others to unlock performance.

Past: Novartis, Verizon Connect, IBM

Siobhan is Head of Customer Experience Design in Musgrave. She believes in the commercial and strategic importance of solely focusing on the customer and specifically customer experience, and within this, understanding the impact this discipline has on brand and business performance.

Throughout her career, she has led and influenced the strategic direction for many of Ireland’s most successful brands in terms of customer experience companies like Eir, Vodafone, and Bank of Ireland.

She also established the Design Academy within Musgrave, leading to the growth of a company-wide Customer Experience and Design culture and changing how they develop and launch new products and services.

She and her team along with partner agencies have been the recipients of many awards, including being the first ever Irish Company to win a Service Design Network global award and being given the accolade of Customer Experience Champion last year at the Irish CX Impact Awards.

Dr Linzi Ryan is an associate professor and Programme Director of Postgraduate Studies in the Department of Design Innovation at Maynooth University. Her research interests are in user-centred design in a broad range of areas such as public sector reform, service innovation, entrepreneurship and enterprise development, and addressing large-scale societal issues.

Prior to joining Maynooth University, she was a Business Development Engineer in the Precision Engineering and Materials (PEM) Technology Gateway, facilitating collaboration between industry and academia for the commercialisation of research; and Project Manager on the INTERRG Project ‘Extending independent living for older people’, which resulted in a permanent change to the delivery of Dementia services in the North-West of Ireland. She earned her PhD in the area of Product Service Systems, transitioning organisational culture from product to service-orientated.

Susan has been working in the experience design space for over 14 years, initially in the social sector with Designing Dublin and a number of Irish charities. During that time she worked on projects in the child protection, employment supports and aged care services space, as well as lecturing in NCAD and NUIM. She has also worked internationally with The Australian Centre for Social Innovation, with the key project she delivered, Family by Family, winning an Australian Good Design award and a National Award for Innovation in Child Protection.

More recently she moved into the financial services area, initially joining Citi Innovation Lab, and more recently BNP Paribas Securities Services, where she is currently the Chief Customer Experience Officer. Her role now focuses on strategic initiatives aiming to improve the end to end experiences of users across digital channels through a mix of service design, design strategy and UX leadership.

Conor Nolan is head of design in Deloitte Digital. Leading an enthusiastic, multi-disciplinary and award-winning team of designers, he is passionate about solving the complex problems faced by users of digital products and systems, as well as empowering product teams and clients to realise useful and engaging digital experiences.

Kevin is an IDI Board Director and is currently Creative Director at PrimaryBid, an investment technology company that is transforming capital markets. Originally a Vis Comm graduate of TUD, he subsequently completed his doctorate in design at Kingston University in 2015, focusing on the development of practice-based visual methods. He has presented at numerous conferences, including ATypI and the International Visual Methods Conference. In 2021, he completed an Executive MBA with distinction at Warwick Business School, with a focus on creative leadership and innovation in business.

Anusia leads the Trustworthy Technology research theme for the Human Sciences Studio at The Dock, Accenture’s global R&D innovation centre, asking ‘what does it mean for technology to deserve our trust, and what will it take to build it?’

Her background is in Visual Communications Design, Design Research and Brand Strategy, with a particular focus on humanity-centred design practice. Her industry experience spans 10 years working across research, strategy and design, helping some of the world’s most interesting and innovative consumer, professional and healthcare brands understand the people they are interested in, their markets and the wider systems in which they operate. She has authored and commissioned writing on design culture and practice for Design Week, Oonagh Young Gallery and 100 Archive, and sits on 100 Archive’s Steering Committee.

Tom Foley is an award winning Executive Creative Director at Monotype, where he strives to create beautiful typography for global brands. Tom takes a future-focussed approach, helping clients understand how good typeface design combined with new font technologies can elevate brand expression. Tom has designed custom typefaces for clients such as the National Portrait Gallery, Airbnb, Santander, Intel, PlayStation, Netflix, H&M, Opel and Dublin City Council. Tom also shares his passion for design through lecturing and workshops at universities across Ireland and the UK.

Keith is an accomplished creative director with over 20 years of experience in the branding and design industry. As a key member of Red&Grey, an award-winning creative agency, he brings an exceptional level of creativity coupled with a strong business focus. His expertise lies in branding and design, and he has worked with both Irish and international brands across a wide range of projects, varying in size and scale.
His skills encompass branding and creative design for print, digital, exhibition, advertising, and packaging, all aimed at helping clients stand out and become outstanding brands. His exceptional work has garnered recognition, with several awards in Ireland and European design competitions. He has worked with clients such as RTÉ, Fáilte Ireland, Ibec, National Museum of Ireland, Trinity College, and Oxford University.

He is an award winning designer with the European Design Awards, the Institute of Creative Advertising & Design (ICAD) and the Institute of Designers (IDI). In summary, Keith’s extensive experience, exceptional creativity, and business focus make him a valuable asset to any brand looking to stand out and make an impact.

Morag Myerscough, artist, known globally for creating installations and immersive spatial artworks that transform places and champion community and public interaction.

She studied at St Martin’s School of Art (now Central St Martins) and the Royal College of Art. Since, her most noteworthy project has been The Movement Café in 2012 which inspired the work she is doing now.

Morag has forged fruitful relationships with commissioners and cultural institutions that enable her to grasp the issues and problems associated with spatial commissions in challenging environments such as schools, hospitals and public spaces.

Her aim is to have a social impact and transcend the limitations characterised by traditional approaches. More than anything else, Morag’s work brings people together, making spaces that create joy, engendering a sense of wellbeing and belonging.

Brankica is a seasoned design visionary with over two decades of experience, notably as an Associate Partner at New York’s prestigious Pentagram. Her expertise spans brand systems, print, packaging, digital, and environmental signage.

Her creative excellence extends across renowned brands and institutions, such as lululemon, Samsung, Abrams, Menil Foundation, Studio Museum in Harlem and Sidewalk Labs, showcasing her ability to encapsulate brand ethos into compelling visual narratives.

In 2023, she co-founded Associate, a testament to her commitment to innovative design. With a BFA from Parsons School of Design and a track record of accolades, Brankica also shares her insights as an educator at the School of Visual Arts, NYU, Pratt Institute, and Design West international summer school in Ireland.

Eimear O’Sullivan is Head of Design at The Public House. With over 15 years’ experience in both design and advertising, she has worked with a diverse client base, across both public and private sectors, here in Ireland and in Australia. Eimear has experience working with niche start-ups, as well as large corporates such as Mercedes Benz and AMEX, along with not for profits like St Vincent’s Health Australia, Cancer Council, The Children’s Health Foundation and Barnardos. Her specific areas of expertise are branding, packaging and publication design.

As a hybrid Designer / Art Director Eimear has worked on award winning projects for global spirits brands like Method and Madness, Redbreast Irish Whiskey and Kahlúa. She has a passion for design and art direction and how the two disciplines can combine to create exciting, thought-provoking work.