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Category Winner
2017
Fáilte Ireland – Dunbrody
CATEGORY
Video in Design
Visual Communications
CONTRIBUTORS
Lead Designer: Cian McKenna – Motion graphics, design & animation., Chris McLoughlin, Fred Burdy (designers) and John Kennedy, (Creative Direction)
Design Challenge and Design Ideas
Windmill Lane was comissioned by digital agency In The Company of Huskies to portray the history of the Dunbrody famine ship, through a graphic and engaging manner, to be used on the Fáilte Ireland website. It was also used as part of the installation on the Dunbrody ship in Wexford, as part of Ireland’s Ancient East. The timeline produced and submitted is only part of all the content we created on the website and for the installation – https://www.irelandsancienteast.com/discover/stories/featured-stories/dunbrody
How the brief was fulfilled
The final piece keeps the viewer engaged with the creative aesthetic, without getting too technical with facts, data and statistics. We used a 3d technique with C4D and After Effects, as well as multi layering animation and smart design to achieve the final result, which has already won numerous awards.
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